Attracting The Right Talent Through Employer Branding
By definition, Employer Branding refers to strategic activities which influence how both internal and external stakeholders perceive an organisation as an ideal employer. Through the BrighterMonday Applicant Tracking System, you too can leverage employer branding and "paint" your organisation as the employer of choice.
The BrighterMonday Applicant Tracking System has an awesome tool that allows you to flawlessly achieve employer branding, that is the Employer Page. This feature allows you to have your very own landing page where you can describe your company and what it does, plus list all the jobs that you may be having.
Think of it by extension, your corporate website plus a careers page. Here's how you go about creating one:
- While logged in to your Applicant tracking system, a drop down menu will show up on clicking the Human-like Bust Icon (if you are using a computer, its is the button at the top extreme right corner), then click on Account Settings.
- Once you have clicked on the Account Settings option from the drop down menu, you will land on the Company Details page where you should enter accurate information about your company, as illustrated below:
- Finally click on the 3 dots at the bottom left of the page where your account details are:
- Choose the View Your Company Page tab and once more, fill in all the required details, then save your edits as seen below:
- The last step is the admin's approval and voila, your company's page will brand you as among the top choice employers in Rwanda.
Below is a perfect example of an Employer Page which brands BrighterMonday as an ideal employer:
Related Articles
Choosing The Right Recruitment Solutions
Stephen Covey once mentioned the overarching statement quoted below: Technology and tools are useful and powerful when they are your servant and not your master. To bring the point back home, his statement well defines the predicament which puzzles ...The Revamped Basic Job
In today's job market, finding the right candidate for a job can be a daunting task. With so many applicants per job, it can be hard to identify the right fit. However, our revamped Basic Job recruitment solution aims to make the process of matching ...Answers to Questions That Employers Frequently Ask
EMPLOYER ACCOUNT QUESTIONS What is BrighterMonday? BrighterMonday Rwanda was established in 2025 with the aim of digitizing Human Resources and Transforming Productivity in Rwanda. What is an employer account? An employer account is an organisation ...Writing Better Job Requirements
In a recent internal survey, 50% of recruiters felt that not getting high quality candidates as the most crucial pain point. One step of addressing this issue is by communicating the right job requirements to the applicants. BrighterMonday has gone ...Optimising Your Search While Using The Applicant Tracking System
One of the most crucial stages in the recruitment process, is shortlisting applicants. Having the right tools at this step can make your work more accurate and less laborious as a recruiter. Through optimized search engine based technology, you can ...